Auth0 pricing
Market leader. Maturity: Established (12 months or more). Last checked 2026-10-20.
Visitors who say they use Auth0: none yet. Self-reported, anonymous, and never used for order.
| plan | from $/mo | billed | source | checked |
|---|---|---|---|---|
| Free | $0 | per monthly active user | pricing page | 2026-10-20 |
| Essentials | $35 | per monthly active user | pricing page | 2026-10-20 |
| Professional | $240 | per monthly active user | pricing page | 2026-10-20 |
Free: Up to 25,000 monthly active users. Credit card verification is needed for a custom domain.
Essentials: B2C prices as shown on the slider (B2B is priced separately and costs more: from $150 a month). Yearly billing is 11 times the monthly price. Above 30,000 users the page offers no self-serve price.
Professional: B2C prices as shown on the slider. Above 20,000 users the page offers no self-serve price.
features recorded
| feature | status | from plan | note |
|---|---|---|---|
| Social login | yes | Free | Unlimited social connections, subject to system limits. |
| Passwordless sign-in | yes | Free | |
| Multi-factor authentication | yes | Essentials | Multi-factor authentication starts on Essentials. Enterprise MFA is a paid add-on on B2C plans. |
| Custom domain | yes | Free | 1 custom domain; credit card verification required. |
| Passkeys | not stated | - | |
| Remove vendor branding | yes | Free | Brand customisation is listed on the Free plan. |
| User data export | not stated | - | |
| Organizations (teams) | yes | Free | 5 organizations on Free, 10 on Essentials (B2C). |
| Roles and permissions | yes | Essentials | Role-based access control per organization. |
| Enterprise single sign-on (SAML) | partial | Free | Free lists 1 enterprise connection with self-service SSO. The page says paid B2C plans drop it: "Upgrade to B2B to continue using EC, Self-Service SSO, and SCIM". |
| Automatic user provisioning (SCIM) | partial | Free | Listed on Free; paid B2C plans drop it (upgrade to B2B). |
| Audit logs | yes | Essentials | Log streaming to Datadog, Splunk, AWS, Azure from Essentials. Log retention is 1 day on Free. |
| Machine-to-machine tokens | add-on | Professional | M2M tokens are an add-on on Professional; the page gives $30 to $1,200 a month depending on tier. |
| Uptime guarantee (SLA) | no | - | 99.99% SLA is Enterprise only (custom quote). |
compare
- +Cheaper alternatives to Auth0: what each costs at every size, and what you would lose.
- +All authentication tools, including Clerk, Firebase Authentication, Kinde, Skapi, Supabase Auth.
switches
Reported switches to Auth0 from other listed tools: none yet. Self-reported by visitors, shown as a raw count, and never used for ranking.
What people said they gave up (read first, one person's view each):
proof signals
- +Part of Okta; 99.99% SLA offered on Enterprise only (vendor statement)
details
- website
- auth0.com
- hosting
- managed
- open source
- no